For roofing contractors and multi-location operators
Roofing is a high-consideration, high-ticket sale. Buyers verify every review before signing. We keep your reputation defensible.
Choose what you need removed
Pay upfront. If the specific Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days of payment, we refund the removal fee to your original payment method. No claim or form needed. We review and issue it within 5 business days. Google, Yelp and the sites we file with make the final decision.
Not sure which one applies? Get a free roofing company audit first
ToS-based
Every removal we file for a roofing company cites a documented platform policy violation. No volume outreach, no fake reviews.
30 / 90 days
The upfront refund windows for a roofing company: 30 days for Google and 90 days for Yelp and other platforms.
$0 today
Upfront fees are refunded after our review if a Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days. No claim or form needed. We review and issue it within 5 business days. Pay upon removal: save a card, pay $0 today, and pay $50 more per item only once each removal is documented. No refund term applies because nothing is charged before removal.
The stakes
The digital front door to every roofing company is its review profile. Here's what's at stake.
$32k
average roofing project value
Filtered listings on high-ticket work is painful fast.
Insurance
adjusters vet contractors by rating
Your reviews influence claim-based work referrals.
Storm season
amplifies review volume, and risk
We handle peak-season review scaling with airtight quality control.
How buyers decide
The crisis card above puts an average roofing project at $32,000, and buyers verify every review before signing at that price. Insurance adjusters vet contractors by rating too, so one false review affects claim-based referrals as well as direct sales.
The storm-season shortlist
After a storm, homeowners get door-knocked by several roofers and use Google to decide which two to let on the roof. A fresh one-star about a deposit taken and no work done removes a company from that shortlist without a conversation.
The deposit fear
Roofing's specific fear is paying a deposit to a contractor who disappears. A review that says exactly that, even from someone who only received an estimate, confirms the fear for every homeowner comparing bids.
The adjuster and insurer read
Adjusters and insurance referral programs check contractor profiles. An unanswered accusation of insurance fraud, common in storm markets and often from competitors, is what keeps a roofer off a referral list.
Roofing Company Revenue Loss
Enter your rating and review counts. We score your profile against the 4.7★ threshold buyers use to filter, then show the estimated gross profit that may leak out below it.
Shingle replacement is worth about $31,871 in revenue, ≈ $9,529 estimated gross profit.
Margins
Full asphalt shingle roof replacement including tear-off (Zonda/JLC 2025).
Pre-filled with roofing contractors benchmarks. Adjust to match your numbers.
Typical range 24.9–30.1% for this trade
Yelp or a harmful link instead?Yelp review removal — $697Harmful link removal — $497
Sources
Annual estimated gross profit at risk for each roofing contractors job type, using the rating, review counts and lead volume you entered.
| Job type | Annual estimated gross profit at risk |
|---|---|
| Shingle replacement | $279,095 |
| Metal roof replacement | $454,183 |
| Storm / insurance claim | $41,149 |
| Repair call | $10,272 |
Annual estimated gross profit at risk at every star rating from 3.0 to 4.9 for shingle replacement, with your rating and the 4.7★ cutoff marked.
| Star rating | Annual estimated gross profit at risk |
|---|---|
| 3.0★ | $599,311 |
| 3.1★ | $572,064 |
| 3.2★ | $545,461 |
| 3.3★ | $519,369 |
| 3.4★ | $493,679 |
| 3.5★ | $468,302 |
| 3.6★ | $436,724 |
| 3.7★ | $406,575 |
| 3.8★ | $377,500 |
| 3.9★ | $345,110 |
| 4.0★ | $314,350 |
| 4.1★ | $279,095 |
| 4.2★ | $246,452 |
| 4.3★ | $210,324 |
| 4.4★ | $173,583 |
| 4.5★ | $134,523 |
| 4.6★ | $94,058 |
| 4.7★ | $49,931 |
| 4.8★ | $23,141 |
| 4.9★ | $23,141 |
Annual estimated gross profit at risk today next to the share this model treats as recoverable. It is the model's estimate, not a guarantee of any outcome.
| Measure | Annual amount |
|---|---|
| Lost today | $279,095 |
| Recoverable (model) | $167,457 |
| Residual after removal | $111,638 |
What the number above means
At the project size in the crisis card above, each lost bid is a large number on its own. Roofing referrals also travel by street, and the crisis card notes storm season multiplies both review volume and risk.
Stop the leak at the review that causes it
One flat fee per item. Upfront fees are refunded after our review if a Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days. No claim or form needed. We review and issue it within 5 business days. Pay upon removal: save a card, pay $0 today, and pay $50 more per item only once each removal is documented. No refund term applies because nothing is charged before removal. The platform makes the final decision.
Start Google Review Removal — $397Start Yelp Review Removal — $697Start Harmful Link Removal — $497Full coverage
We actively monitor, safeguard, and scale your roofing company's digital footprint across every high-intent directory.
Google Business Profile
Primary discovery and local pack for roofing search.
Remove a Google review, $397Angi
Home services marketplace with strong roofing lead flow.
Angi removal is reviewed case by case.
See If You QualifyHomeAdvisor
Roofing-quote marketplace where rating drives placement.
HomeAdvisor removal is reviewed case by case.
See If You QualifyGuildQuality
Construction-industry review platform for contractors.
GuildQuality removal is reviewed case by case.
See If You QualifyBetter Business Bureau
Insurance and warranty-buyer trust signal.
Remove a Better Business Bureau page, $497How the work gets done
The Reputation Medics full-service solution suite for roofing contractors.
24/7 Review Monitoring & Alerts
Instant Slack, SMS, and email alerts the moment any roofing contractors location is reviewed, so nothing simmers before you can respond.
AI-Assisted, Brand-Voice Responses
Every response is drafted in your brand voice, reviewed by a human strategist, and calibrated for roofing contractors buyers reading between the lines.
ToS-Compliant Removal Escalations
We identify defamatory, fake, or ToS-violating reviews and drive them through a documented appeal, escalation, and legal-referral pipeline.
Review Generation That Converts
Post-visit review invitations timed to your roofing contractors workflow: automated, personal, and consent-based.
Buyer psychology
When choosing a roofing company, consumers weigh authentic, high-volume reviews as the deciding signal between you and a competitor a single click away.
Recency wins
Buyers weigh reviews from the last 90 days most heavily. A stale 5-star profile still loses to a competitor with fresh momentum in roofing contractors.
Volume signals safety
Prospects use raw review count as a proxy for legitimacy. Below 25 reviews, most local buyers filter your listing out entirely.
Response builds trust
How you respond to a 1-star review says more than the review itself. Silence reads as guilt, measured accountability reads as leadership.
One bad review, filtered forever
A single unaddressed 1-star can suppress roofing contractors local pack rankings and cut click-through by 30% or more.
Compliance-first
Every workflow, from response to removal filing, is built to keep your Roofing Contractors business on the right side of platform policy and consumer-protection law. We never post fake reviews, incentivize ratings, or violate directory terms.
The rules that apply to you
Every statement below is sourced. Read them before you decide how to handle a review.
Wrong company
Similar company names, shared trade names and franchise territories mean a roofing company regularly receives reviews about work another company performed. The estimate and dispatch record establishes it, and the filing cites the genuine-experience ground.
Source: Google Maps Help
Reading the newest first
BrightLocal's 2025 consumer survey tracks how people read local reviews during research, including the weight placed on recent negatives. A fresh one-star at the top of the profile is what a homeowner sees while they are still building the shortlist.
Source: BrightLocal, 2025
16 CFR Part 465
Since October 21, 2024 the FTC rule on consumer reviews bans fake reviews, insider reviews presented as customer reviews, and paying for positive or negative reviews, with civil penalties available per violation. For a roofing company that leaves two lawful moves: earn real reviews, and report the ones that break platform policy.
Source: U.S. Federal Trade Commission, 2024
Policy grounds only
Google's own help documentation says any review can be reported but only content that violates its policies is eligible for removal. That is why a case starts by matching the wording to a named policy: fake engagement, off topic, impersonation, harassment, personal information or conflict of interest.
Source: Google Business Profile Help
Timeline
Nothing here is a promise of removal, because that decision belongs to the platform. Most Google removals take 7–21 days; Yelp and other platforms typically take 60–90 days. Complex cases use a Custom Care Plan with their own timeline.
Day 0 · Free scan and eligibility read
We pull the live review or page from Google and Yelp and Angi, quote it verbatim, and say which policy it breaks. If nothing breaks a rule we say so and take no fee.
Days 1-3 · Filing with the job record
The estimate, invoice or dispatch record shows whether the reviewer was ever a customer, and whether the job named in the review was yours or another company with a similar name.
Platform moderation
Google evaluates reports against its prohibited and restricted content policy; most Google removals take 7–21 days. Yelp and other platforms typically take 60–90 days. The platform decides the timing.
Days 10-21 · Appeal where the first report is declined
A declined report is not the end. Google provides an appeal route for reviews it decides to keep, and a second filing that cites a different policy ground and better evidence is often what moves it.
Day 30 (Google) / Day 90 (Yelp & other platforms): refund deadline
Upfront fees are refunded after our review if a Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days. No claim or form is required. Refunds are issued within 5 business days of the deadline.
Before you start
The start form takes a few minutes if you have these four things in front of you. Nothing else is required to open the case.
The exact link to the review or page
On Google, open the review, use the three-dot menu and choose Share to copy its direct link. On Yelp, use the share icon under the review. For a harmful page, paste the full URL from the address bar.
Your business name exactly as it appears on the profile
Copy the company name from the Google listing, including 'Roofing' or 'Exteriors' if the listing reads that way. Multi-market operators need the specific market listing.
Why the item breaks the platform's rules
One or two sentences is enough. Typical grounds for a roofing company: the reviewer only received an estimate and never signed, the review is about a different roofer, a competitor posted it during storm season, or it accuses the company of insurance fraud with nothing behind it.
Your preferred payment option
Pay upfront: $397 for Google, $697 for Yelp, or $497 for another site or harmful link. Pay upon removal: save a card, pay $0 today, and pay $50 more per item only once each removal is documented. No refund term applies because nothing is charged before removal. Pay upfront. If the specific Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days of payment, we refund the removal fee to your original payment method. No claim or form needed. We review and issue it within 5 business days.
Job-type economics, the grounds a case gets filed on, what to have ready, and every source behind the numbers on this page.
Read the Roofing Contractors guideLocal review removal pages for roofing contractors in these cities:
All Roofing Contractors city pagesNew York has no statewide roofing license. What the state does regulate is the contract. Under General Business Law §771, a home improvement contract has to be in writing and signed by both sides, with the contractor’s name, address, phone and any license number, estimated start and finish dates, and a description of the work and price.
Section 771-b adds rules aimed at roofers. The written contract must name the insurer, the type of coverage and the policy limits. A roofer is barred from advertising or promising to pay or rebate any part of an insurance deductible. A homeowner whose claim is denied in writing can cancel an insurance-funded roofing contract before midnight on the third business day after that notice.
In New York City, a separate Home Improvement Contractor license from the Department of Consumer and Worker Protection is required for residential work totaling more than $200.
Our view: when a review says a roofer “refused to cover my deductible,” that refusal is what the law requires. We point that out when we document a review for the platform.
Illinois licenses roofing contractors at the state level through the Department of Financial and Professional Regulation, and IDFPR’s free license lookup shows whether a roofer’s license is active.
Illinois also sets contract rules for home repair. For work over $1,000, 815 ILCS 513/15 requires a written contract or work order listing the total cost, the parts and materials, and the business name and address. Section 20 requires the contractor to hand over the “Home Repair: Know Your Consumer Rights” pamphlet, and on jobs over $1,000 the homeowner signs an acknowledgment form.
Our view: a signed acknowledgment form and a license record are two documents most Illinois roofers already have. When a review claims a roofer was unlicensed or never explained the job, those records settle the factual question.
Reroofing a house in Texas requires no state license. A 2025 House committee analysis of HB 3344 described that gap, and the bill, which proposed TDLR licensing for reroofing contractors, did not pass.
Texas regulates the insurance side instead. Business and Commerce Code §27.02 requires insurance-funded jobs priced at $1,000 or more to carry a notice that the homeowner owes the deductible, and covering or rebating the deductible without the insurer’s consent is a Class B misdemeanor. The Texas Department of Insurance explains these rules for homeowners.
Our view: with no state license to look up, Texas roofing reviews often turn on the contract and the insurance paperwork. A review calling a roofer a scam for refusing to waive a deductible describes a refusal the law requires.
If you inspected the roof, the homeowner had an experience and the review is judged on its content. Where it accuses you of a specific false fact, such as saying you damaged the roof to inflate a claim, there is a reportable element. Where it is anger at the insurer aimed at you, it is off-topic and often reportable on that basis. The free scan tells you which case you have.
Anything linking the reviewer to the competitor: a matching name, a company page, a pattern of one-stars on rival roofers. We assemble the conflict-of-interest report from that. You do not need to prove intent, only the relationship.
No, that is a harmful link case at $497. Complaint pages have their own removal and de-indexing routes, and the free scan identifies which one applies before you pay anything.
Most Google removals: 7–21 days. Yelp and other platforms: typically 60–90 days. The platform decides the timing. Complex cases involving defamation, legal escalation, coordinated attacks, or many items across platforms are quoted individually through the Custom Care Plan, with their own timeline.
No. We only pursue reviews that violate a platform's Terms of Service: fake, off-topic, defamatory, extortive, or conflict-of-interest. Legitimate complaints are addressed via a response strategy, not deletion.
Yes. Every workflow (outreach, invitations, responses, removal appeals) is aligned with the FTC Endorsement Guides and each platform's ToS. We keep audit-ready logs of every action.
Pay upfront: $397 Google, $697 Yelp, or $497 other sites and harmful links. Pay upon removal: save a card, pay $0 today, and pay $50 more per item only once each removal is documented. No refund term applies because nothing is charged before removal. Pay upfront. If the specific Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days of payment, we refund the removal fee to your original payment method. No claim or form needed. We review and issue it within 5 business days.
We escalate through documented appeal channels. Upfront fees are refunded after our review if a Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days. Pay upon removal: save a card, pay $0 today, and pay $50 more per item only once each removal is documented. No refund term applies because nothing is charged before removal.
Every statistic cited inline on this page is drawn from the following industry sources. Citations remain inline alongside each figure so context stays with the claim.
The policy list a removal report has to cite: fake engagement, off-topic content, impersonation, harassment, personal information and conflicts of interest.
Annual consumer survey on how people find, read and act on local business reviews, including how much weight they give the newest negative reviews.
Federal rule effective October 21, 2024. Bans fake or AI-generated reviews, reviews by insiders presented as customers, and buying positive or negative reviews. This is why removal has to be argued on policy grounds instead of countered with bought reviews.
Google's own documentation of the report route: any review can be reported, only reviews that break a content policy are eligible for removal, and the decision is Google's.
Yelp states that reported content is evaluated by its moderators and that the evaluation may take several days, with an email sent when it is done.
Confidential Roofing Contractors reputation audit
Not sure whether the review or page qualifies, or dealing with more than one item? A senior strategist reviews your presence across every platform in your vertical and follows up within one business day. No price, no obligation.
Close more $30k jobs. Own every buyer comparison. Book a confidential audit and see how your roofing contractor reputation compares to the top three regional competitors.
Pick the item and start now
One review on your Google Business Profile.
$397flat
Start Google removal, $397One review on your Yelp business page.
$697flat
Start Yelp removal, $697One article, complaint page or listing ranking for your name.
$497flat
Start link removal, $497Pay upfront. If the specific Google review is not removed within 30 days of payment, or a Yelp review or other-platform item is not removed within 90 days of payment, we refund the removal fee to your original payment method. No claim or form needed. We review and issue it within 5 business days. Google, Yelp and the sites we file with make the final decision.
Not sure which one applies? Get a free roofing company audit first
Starting with home services and construction. Google, Angi, HomeAdvisor, Houzz, BBB, Nextdoor and Yelp.
Home Services
Angi, HomeAdvisor, Thumbtack: homeowners scrutinize every review.
Explore Home Services →HVAC Contractors
Emergency calls go to the top-rated shop. Make sure that's you.
Explore HVAC Contractors →Kitchen & Bath Remodeling
Six-figure projects demand pristine reviews. We protect the pipeline.
Explore Kitchen & Bath Remodeling →Window Replacement
Homeowners compare 3–5 quotes. Your reviews decide who signs.
Explore Window Replacement →Garage Door Services
Emergency and install buyers both filter by rating. Own both.
Explore Garage Door Services →Painting Contractors
Interior and exterior buyers scrutinize every review. Convert them.
Explore Painting Contractors →Pool Installation
Six-figure builds require airtight reviews and defensible reputation.
Explore Pool Installation →Luxury Home Builders
Luxury and estate-home builders: reputation protection for the highest-ticket residential construction segment.
Explore Luxury Home Builders →Custom Home Builders
Custom home builders across mid-market and high-end residential construction: reputation protection for long-cycle build engagements.
Explore Custom Home Builders →
